Approach

How Creative Capital Group represents owners.

Our approach combines music experience, market relationships and transaction expertise. Every engagement is shaped around the rights owner.

Understand

Listen to the owner.

Every engagement begins with the rights owner. We work to understand the catalog, the ownership history and the objectives behind any potential decision.

Evaluate

Assess value and opportunity.

We review the rights, the income and the broader context to form a clear view of value and the opportunities available to the owner.

Represent

Confidential representation.

When the owner chooses to move forward, Creative Capital Group represents them with discretion across counterparties, advisors and the wider market.

Close

Negotiate and complete.

We lead negotiations and coordinate the work required to bring a transaction or financing to completion on terms aligned with the owner's goals.

Royalty Optimization

Maximizing the value of ownership.

We review existing income streams across publishing, mechanical, performance and neighbouring rights to identify opportunities for rights owners to capture fuller value from their catalogs.

Diagram of music rights and royalty streams across publishing, mechanical, synchronisation, sound recording and neighbouring rights.